During last week’s IMC discussion, I came across this interesting infographic titled “5 1/2 Best Twitter Practices” created by an interactive media agency called NJI Media.
It got me thinking… what makes a good tweet? How can individuals, small businesses and corporations craft tweets that are more likely to be retweeted, favorited and talked about? Here’s what I came up with, and I’m interested to read what others are thinking.
5 Qualities of a Good Tweet
1. Include a link.
Many accounts with a high number of followers frequently include links in their tweets, and there’s a reason why. People on Twitter LOVE to click on links. According to the infographic above (and many other sources), 57% of all retweets include a link.
2. Utilize real time and user-generated content.
The same infographic says that because Twitter is a fast news-gathering tool, tweets are more likely to resonate with followers…